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Author Archives: Trushit Buch
Demystifying the ROI of CRM
The case of business improvement should drive CRM projects from day one. If you cannot quickly list the top-three improvements you expect to achieve by implementing CRM, you are making the error of looking to buy a solution before you find the problem. Reverse the order–first identify the problem, then find the solution–and CRM ROI will then become a much simpler matter. Read more
CRM Investments – Is it Justified?
AquaCRM can uncover opportunities for lower costs and higher revenues both by developing customer relationships that are more rewarding in every sense and by streamlining business processes so they are less costly, more integrated and more effective. Put simply, AquaCRM is directly focused on determining the best and most cost-effective way for engaging in a continual and profitable dialogue with your customers.
Sophisticated data collection and analysis techniques are not enough. Businesses must ensure that this sophistication translates to customer-facing documents if the full value of the mail channel is to be realized.
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6 Strategies to Conquer the Chaos
Most entrepreneurs start a business because they’re looking for freedom. More often than not, this dream evolves into a nightmare. All seems to be going smoothly — until [..]
Don’t Let a Weak Economy Go to Waste
Now is the time to re-evaluate pricing strategies, target the companies that are buying technology now, and invest in relationships with future buyers. Let’s look at pricing first. [..]
Why we need CRM for real estate industry
However, in today’s competitive environment, real estate agents can leverage the power of technology to get more organized, focus on the right properties, and ultimately increase their productivity and sales. We developed AquaCRM, a sales and crm tool for small businesses, to help achieve these goals. Read more
You don’t want social CRM, You want integrated customer intelligence.
Today, everything is social — social commerce, social business, social CRM. The list goes on and on. Social CRM is one of the worst labels I’ve heard in the [..]
Social Media – Too valuable for any marketer to loose
Social networks have unleashed a freedom and candor of communication never seen before. One can pull back and try to analyze the exponential growth of social networks using [..]
CRM Investments – Is it Justified?
You must have often heard through business circuits, media and other channels that CRM is an important requirement for all sorts of business sizes and segments. Well, in [..]
CRM Implementation – 14 point checklist to avoid failure
For any business organizations, purchasing and deploying CRM Software Systems and implementing CRM best practices calls for huge investment of time, money and efforts. If you know how [..]
CRM Software – A buyers Guide
Buying a CRM Software System is one of the most crucial decisions your company will ever make. Choosing the right CRM Solution can make or break the success of our CRM initiatives. However, with hundreds of CRM solutions in the market, it is often a daunting task to find out the right CRM Vendors and the right CRM Systems. Here is a quick guide to zero down your choices and make a smarter and more informed purchase of CRM Software. Read more
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