Category Archives: AquaCRM Software

Capture and Manage Sales Leads

Every sales lead, if rightly tracked and nurtured, can be a revenue generating opportunity. However, one must have the right process and tools in place to make sure [..]

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How does AquaCRM stack up against sugarcrm?

In the LAMP based CRM world, there are 2 major players providing competing products:  AquaCRM(www.aquacrmsoftware.com) and sugarCRM.  Recently I installed and tested both of them in an effort [..]

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CRM Investments – Is it Justified?

AquaCRM can uncover opportunities for lower costs and higher revenues both by developing customer relationships that are more rewarding in every sense and by streamlining business processes so they are less costly, more integrated and more effective. Put simply, AquaCRM is directly focused on determining the best and most cost-effective way for engaging in a continual and profitable dialogue with your customers.
Sophisticated data collection and analysis techniques are not enough. Businesses must ensure that this sophistication translates to customer-facing documents if the full value of the mail channel is to be realized.
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CRM Implementation – 14 point checklist to avoid failure

For any business organizations, purchasing and deploying CRM Software Systems and implementing CRM best practices calls for huge investment of time, money and efforts. If you know how [..]

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CRM Software – A buyers Guide

Buying a CRM Software System is one of the most crucial decisions your company will ever make. Choosing the right CRM Solution can make or break the success of our CRM initiatives. However, with hundreds of CRM solutions in the market, it is often a daunting task to find out the right CRM Vendors and the right CRM Systems. Here is a quick guide to zero down your choices and make a smarter and more informed purchase of CRM Software. Read more »

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Capture and Manage Sales Leads

Every sales lead, if rightly tracked and nurtured, can be a revenue generating opportunity. However, one must have the right process and tools in place to make sure these are properly guided towards the most likely result of sales planning. For this reason, businesses consider Lead management as one of the important activities in their organization-wide sales & marketing process. Read more »

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Making Cents (Sense) of CRM in a world full of Failure

Just as a baby first learns to roll over, then sit up, then crawl, walk, and run so it is with CRM. Too many throw in a package and try to take off running. Software is a tool, nothing more (and nothing less — it can make dramatic ROI improvements) — but if you don’t start with baby steps you may wind up as one of those CRM failure statistics. Read more »

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Is on-demand CRM better than an on-premises solution? – No

So what is the right answer for your organization? Ultimately, it comes down to a question of business complexity and ROI. While products such as Salesforce.com make it simple for organizations to get up and running quickly, there is still a thriving market for on-premise vendors who can provide advanced functionality that can be adapted to support each client’s best practices. Read more »

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Why CRM is So Important in Todays Fluctuating Economic Environment

With the fears of existing recession likely to survive for another year or so, the businesses are focusing more on survival rather than expansion and growth. In such a scenario, looking after and nurturing the existing customers is the wisest thing. Globally, it has been widely acknowledged that CRM is the most influential and effective sales and marketing strategy in terms of ROI. Read more »

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A Review of Probable Reasons behind CRM Failures

Although for most of the organizations, complete write-offs are few but the partial failures are very common. Here are few pointers that can help you in analyzing what went wrong with your CRM initiatives Read more »

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